Mushroom Media has worked with Monterosa since the early days of the “proudly independent” multiscreen technology company, whose mission is to help broadcasters, marketers and sports rights-holders connect with traditional media and mobile.
Monterosa’s LViS platform brings together the worlds of social media and branded mobile experiences, and is now used by some of the world’s biggest media companies and brands, including BBC, Channel 4, Endemol, Talpa, MediaCom, OMD, VW and PepsiCo.
When Cheryl joined us in early 2009, we were a little-known specialist operating in an embryonic market. In terms of growing our profile, Mushroom Media has taken us from a standing start to a point where we are pretty much universally known in European broadcasting. And that’s had a tangible, positive effect on our business.